Brand Storytelling & Strategic Communications
In today’s competitive landscape, where nonprofits vie for a finite pool of resources, the ability to effectively communicate your value proposition can determine your success. With over a decade of experience in brand storytelling and strategic communications, I’ve identified a critical challenge faced by many organizations: their storytelling and communication strengths are often the roots of their revenue and investment outcomes.
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Drawing on insights from a 2015 Harvard Business Review article that illustrates how poor communication can cost organizations up to 50% of their potential revenue, I’ve seen firsthand how compelling narratives can transform an organization’s trajectory. When an organization articulates its impact with clarity and conviction, it not only drives revenue growth but also enhances its reputation and strengthens partnerships, setting it apart from competitors for grants and donor support.
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My expertise in brand storytelling has been instrumental in helping diverse organizations secure and manage over $13 million in grant funding since 2015. My background in communications, history, and popular culture fuels my passion for crafting narratives that resonate and create impact.
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One of my key achievements is the implementation of advanced techniques to optimize content creation. By leveraging AI and establishing standardized operating procedures, I have reduced content creation time by 78%, from three hours to just 45 minutes. This efficiency has allowed me to focus on developing high-impact, persuasive narratives that distinguish organizations in a competitive landscape.
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Discover how my brand storytelling technique can helpp organization attract the resources needed to achieve its mission and stand out in a competitive landscape.
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"Brittany worked well with our team, was extremely professional, proved to be an excellent researcher and successful grant writer, and quickly grasped the needs of our organization. Thanks to her we were able to secure several key foundation grants, including a $50,000 grant from the Moody Foundation to secure funding for our clients impacted by Hurricane Harvey. Brittany’s assistance during a time of transition for us was very helpful."
- Nonprofit Executive